It sounds crazy, but have you ever used a product a thousand times and then discovered something new that you didn't already know about it? You may stumble across it or have it pointed out to you by a friend...
In the age of detoxing and antioxidants, it can be like a badge of honour for a food or liquid to justifiably claim these qualities. Green tea, blueberries and dark chocolate are only a few of the products that have...
Have you been feeling more dehydrated recently? This post will show you 5 effects that not drinking enough water can have on your body. The '8 glasses per day' theory is so well-known that it's become a cliche, never mind...
Electrolytes. You've almost certainly heard the term in the marketing campaigns of sports & energy drinks companies but do you know what they are? An electrolyte is a substance that produces an electrically conducting solution when dissolved into water. They...
Take a look around wherever you are right now and you're likely to see a plastic bottle. Consumption of plastic bottles is soaring. The variety of waters, never mind drinks in general, is exhaustive. Aside from a smartphone, the next...
I think you'll agree that acid reflux (or heartburn) can be one of the most irritating experiences you can suffer from after enjoying your evening meal. Not only can it cause great discomfort for hours after eating but it can...
As alternatives to tap water become more and more sought after, new forms of water treatment, filtration and purification are growing ever more popular. Regular readers of our blog will know what alkaline water is, the benefits involved and you...
Alkaline Water is water with a pH level higher than 7.0, making it less acidic than standard tap water. What is pH Level? The pH scale ranges from 0 to 14. Liquids between 0-7 are considered acidic and those between...
If you are one of those people who think that water is just water, then this is probably not for you. An alkaline water filter is rapidly becoming a popular solution for meeting our everyday drinking water requirements. As regular...
Did you know that 1 in 10 GP visits where 'I just feel tired all the time' is the complaint, that dehydration is actually the patient's problem? When was the last time you reached for a drink in a desperate...
Over the past decade or so, the bottled water industry has exploded. It is estimated to have tripled in size over this period, with a massive array of brands now competing for consumers' attention across the sector. The most notable...
Alkaline water is water that has a pH level greater than 7.0, making it less acidic than standard tap water. Water is one of the most important resources on the planet. In much of the developed world we are extremely...
The bottled water industry is worth more than £2bn per year in the UK. Due to the explosion of the market over the past ten years there are now a plethora of water brands available to consumers. In the midst...
As we have discussed in previous blog posts, the bottled water market has experienced exponential expansion over the past ten years or so. In 1970, per capita consumption of bottled water across the world was estimated at one gallon. Today,...
We are currently in the midst of an explosion of the drinking water market. Fuelled by the growth of the health & fitness industry and the expansion of bottled water culture, there is masses of information out there about how...
Now that our first product is live, we can now begin the real work toward our broader mission. As we've discussed at length throughout our blog posts, the bottled water market is at an all-time high and has tripled over...